Communication with the media is important in ensuring that the SIU remains responsive, transparent and accountable to the public it serves. The SIU has developed a comprehensive Communications program which aims to foster effective communications with the media while also respecting the integrity of SIU’s investigations and the important privacy interests of those involved. The SIU’s Communications Coordinator is the Unit’s primary spokesperson.
Because the SIU takes on cases at all hours of the day and night across the province, SIU Communications has made it a priority to respond to media 24 hours a day, seven days a week.
The tension between the need for a government agency such as the SIU to share information with the public and the obligation to keep certain information confidential because of legal and policy restrictions is a constant challenge. This requires a balancing act, as the needs and sensitivities of the media, complainants, the community, police and the SIU all have to be considered within a legislative framework. It is imperative to ensure that the information released is fair, does not prejudice the investigation and does not violate the privacy rights of those involved.